Kiwi Rider September 2024 Vol.2 | Page 17

DIRT NEWS

KTM ’ S NIGHT AT THE MUSEUM

WATCH THE VIDEO HERE

Many brands have been so stuck in the doldrums this year that many have forgotten that motorcycles are meant to be fun . With the economics of the world causing budgets to shrink , jobs to go and bikes selling in smaller numbers , the bike industry seems a bit doom and gloom at the moment . Thankfully , the marketing geniuses at KTM know how to have a bit of fun , and have bestowed us with a glimmer of joy to boost us through to the warmer riding months . Enter Manuel Lettenbichler into the hallowed halls of the KTM Museum . In a fun twist on the iconic Night at the Museum movie , Red Bull KTM Factory Racing ’ s hard enduro superstar , Mani Lettenbichler , defies the ordinary and comes to life for one wild night in the spectacular KTM Motohall ! Here ’ s the synopsis : When the lights go out , the adventure begins ! Brought to life alongside his championship-winning KTM 300 EXC , Mani is on a high-octane mission to outrun security as he tears through the halls of KTM history . In this electrifying escapade , he races past decades of iconic machinery , dodges through shadowy exhibits , and even sneaks in some exclusive KTM

gear – all while the clock is ticking ! Under the cover of night , Mani encounters legendary bikes and the spirits of racing heroes , turning the KTM Motohall into his own personal playground . With no time to waste , he treats himself to a secret film screening and a fresh wardrobe – because when you ’ re Mani Lettenbichler , even museum mannequins might need to up their game . Located in the heart of Mattighofen , the KTM Motohall is not just a museum ; it ’ s an immersive journey through the storied past and future of KTM ’ s engineering marvels
KIWI RIDER 17