Kiwi Rider July 2024 Vol.1 | Page 15

ROAD NEWS

RENTHAL AND WHITES POWERSPORTS ENTER EXCLUSIVE PARTNERSHIP

Renthal has a new New Zealand distributor with the Hamilton based team at Whites Powersports nabbing exclusive New Zealand distribution rights to the brand . The exclusive distribution agreement will see Whites Powersports act as the sole distributor for Renthal products within the New Zealand motorcycle market after Renthal ’ s previous distributor , Northern Accessories , went into administration earlier this year . Renthal produces a wide range of top-shelf motorcycle parts and accessories , and their aftermarket handlebar offering sees them widely considered the leading manufacturer in the category . Honda , Kawasaki and Suzuki choosing Renthal as original equipment is recognition of their design and manufacturing skills . “ We couldn ’ t be happier to partner with Renthal ,” said Kyne Larkin , CEO of Whites Powersports . “ They ’ re an absolute powerhouse of a brand with a proven track record of being committed , detail-oriented , innovative , and unwilling to settle for ‘ good enough ’. We ’ re looking forward to proudly waving the Renthal flag in New Zealand with our first-class customer service and support .” Renthal U . S . Brand Manager , Paul Perebijnos said , “ We are delighted to welcome Whites Powersports aboard as our exclusive New Zealand distributor . I ’ m confident our obsession for detail will be well-served by their new facility , their strong retailer relationships , and their deep industry knowledge .”

KIWI RIDER 15